Facebook has plunked down between $60 and 70 million on mobile app developer Snaptu, which creates Java-based applications for feature phones. Snaptu had been hand-picked by Facebook to develop its non-smartphone app, and the acquisition means Snaptu will now be part of the internal team. Snaptu's reach goes beyond Facebook, of course: the company's mobile app also integrates with Twitter, Picasa, LinkedIn, and other services like RSS.Snaptu's Facebook app works with more than 2,500 handsets. Delivering a powerful, easy-to-use app to the millions of mobile users worldwide who don't own a smartphone is critical if Facebook wishes to make itself as ubiquitous and accessible as possible.
Facebook acquires Snaptu to bolster 'dumb phone' mobile apps originally appeared on Download Squad on Mon, 21 Mar 2011 08:45:00 EST. Please see our terms for use of feeds.
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Source: http://downloadsquad.switched.com/2011/03/21/facebook-acquires-snaptu-to-bolster-mobile-apps/
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