Apple has cut the minimum purchase price for advertisers on its mobile iAd network from $1 million to $500,000 in an effort to appeal to smaller companies and help broaden the mobile advertising platform, according to All Things Digital. The new entry point is $500,000, a significantly smaller commitment, particularly for smaller brands and [...]Apple cuts minimum iAd purchase price in half is a story by TiPb. This feed is sponsored by The iPhone Blog Store.
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